23andMe

23andMe Holding Co. is an American personal genomics and biotechnology company based in South San Francisco, California. It is best known for providing a direct-to-consumer genetic testing service in which customers provide a saliva sample that is laboratory analysed, using single nucleotide polymorphism genotyping, to generate reports relating to the customer's ancestry and genetic predispositions to health-related topics. The company's name is derived from the 23 pairs of chromosomes in a diploid human cell. Founded in 2006, 23andMe soon became the first company to begin offering autosomal DNA testing for ancestry, which all other major companies now use. Its saliva-based direct-to-consumer genetic testing business was named "Invention of the Year" by Time in 2008. The company had a previously confrontational relationship with the United States Food and Drug Administration (FDA) due to its genetic health tests; as of October 2015, DNA tests ordered in the US include a revised health component, per FDA approval. 23andMe has been selling a product with both ancestry and health-related components in Canada since October 2014, and in the UK since December 2014. 23andMe became a publicly traded company in 2021, via a merger with a Special Purpose Acquisition Company (SPAC), and soon had a market capitalization of US$6 billion. By 2024, its valuation had fallen to 2% of that peak. In March 2025, 23andMe filed for Chapter 11 bankruptcy, and CEO Anne Wojcicki resigned. Due to the sensitive nature of data stored by 23andMe and privacy concerns due to bankruptcy filing, the attorney general of California subsequently issued a consumer alert for its customers. On May 19, 2025, Regeneron agreed to buy 23andMe out of bankruptcy for $256 million, but in June TTAM Research Institute, a non-profit founded by Anne Wojcicki, made the winning bid of $305 million. On July 14, 2025, TTAM announced that it had completed the purchase of 23andMe's assets.