Localytics was a mobile app analytics and marketing platform that provided developers and marketers with tools to understand user behavior, engage customers, and optimize mobile app performance. The company offered comprehensive analytics, push notification services, and in-app messaging capabilities to help businesses improve their mobile app strategies.
Founded during the mobile app boom, Localytics served thousands of apps and attracted venture capital investment to build its analytics and engagement platform. The company competed in the crowded mobile analytics space alongside players like Mixpanel and Flurry. Localytics was eventually acquired by Upland Software in 2018, which integrated the platform into its broader suite of business applications and marketing tools.
Localytics has received investment from 1 venture capital firm.
Mobile app analytics and marketing platform providing user behavior insights and engagement tools.
Localytics has received investment from Flybridge. These venture capital firms and investors provide both capital and strategic support.
Localytics operates in the DevTools sector. Mobile app analytics and marketing platform providing user behavior insights and engagement tools.
