
At a Glance
Founded in 1997 as the private investment arm of Milwaukee-based financial services firm Robert W. Baird & Co., Baird Capital combines the resources and stability of a century-old financial institution with focused venture capital and growth equity investing. The firm was established to leverage Baird's deep industry relationships and financial expertise to support promising growth-stage technology companies.
Baird Capital focuses primarily on Series A and later-stage investments in enterprise software, SaaS, and digital health companies. The firm's investment approach emphasizes partnering with experienced management teams to build market-leading companies through strategic capital deployment and operational expertise. Their portfolio reflects a focus on B2B software solutions and healthcare technology companies that demonstrate strong unit economics and clear paths to market leadership.
Based in Milwaukee with a Midwest perspective often underrepresented in venture capital, Baird Capital has backed notable companies including healthcare software giant Epic Systems. The firm's connection to Robert W. Baird & Co. provides unique advantages, including access to extensive corporate relationships, public markets expertise, and a long-term investment perspective that can support companies through multiple growth phases and eventual liquidity events.
“Partnering with management teams to build market-leading companies through strategic investments and operational expertise.”
Baird Capital primarily invests at the Series A, Series B+ stages. This means they focus on companies that are scaling their go-to-market after proving product-market fit.
Baird Capital is headquartered in Milwaukee, WI. Many of their portfolio companies are also based in this region, though they invest across geographies.
Baird Capital focuses on investments in Enterprise, SaaS, Digital Health. Their portfolio reflects deep expertise and networks within these sectors.
Baird Capital's typical investment check size ranges from $5M to $25M. Actual amounts may vary based on the stage, sector, and specific opportunity.
Baird Capital manages approximately $3B in assets under management (AUM) across their funds.