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Upfront Ventures

Los Angeles, CAEst. 1996$2B AUM

Check Size

$750K – $7M

Stage

Seed – Series A

AUM

$2B

Founded

1996

About Upfront Ventures

Upfront Ventures is a venture capital firm based in Los Angeles, CA founded in 1996. The firm focuses on Seed, Series A investments across sectors including Enterprise, Consumer. The firm manages $2B in assets under management. Notable portfolio companies include Ring, Maker Studios, TrueCar, Ulta Beauty, Warby Parker, Bird and MeUndies. Southern California-based investor focused on early-stage companies with deep expertise in brick-and-mortar commerce and marketplace businesses.

Investment Thesis

Southern California-based investor focused on early-stage companies with deep expertise in brick-and-mortar commerce and marketplace businesses.

Sector Focus

EnterpriseConsumer

Investment Stage

Pre-Seed
Seed
Series A
Series B+

Notable Portfolio Companies

Ring
Maker Studios
TrueCar
Ulta Beauty
Warby Parker
Bird
MeUndies

Team (3)