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2026 Comparison

Best Startup Valuation Tools & 409A Services

A valid 409A valuation is legally required before issuing stock options. Compare the top valuation providers by cost, turnaround time, methodology, and audit defense.

Quick Answer

Carta 409A is the most widely accepted valuation service, trusted by auditors and seamlessly integrated with their cap table platform. Eqvista offers the most affordable option at $990 per valuation. For complex capital structures (multiple share classes, secondary transactions), Aranca provides bespoke advisory-grade valuations.

Key Takeaways

  • 1.409A valuations are legally required before issuing stock options — no exceptions
  • 2.Budget $990-5,000 per valuation for most startups; complex structures cost $5K-15K
  • 3.Get a new 409A after every funding round or material event, and at minimum every 12 months
  • 4.Carta 409A is most widely accepted by auditors due to market share and methodology
  • 5.Self-prepared valuations are not defensible — always use a qualified independent appraiser
MetricCarta 409AEqvista
Starting Price~$3,500 standalone$990
Turnaround2-3 weeks7-10 days
Cap Table IncludedWith Carta planFree
Auditor AcceptanceHighestGood
Complex StructuresStrongBasic
Audit DefenseIncludedIncluded

Carta 409A

Top Pick

The most widely used 409A valuation service

Included with Carta plans (standalone from $3,500)
VC-backed startups needing fast, defensible 409A valuations
409A valuations with audit defense
Automated data collection from cap table
Multiple valuation methodologies
Quarterly refresh options
Audit firm acceptance
Integration with equity plans

Pros

+ Most widely accepted by auditors

+ Fast turnaround (2-3 weeks)

+ Seamless cap table integration

+ Large data set for comparables

Cons

- Bundled pricing favors Carta ecosystem

- Less customization than boutique firms

- Can be formulaic for complex structures

- Standalone pricing is premium

Eqvista

Affordable 409A valuations and equity management

409A from $990. Cap table software free
Early-stage startups seeking affordable, compliant valuations
409A valuations
Free cap table management
Scenario modeling
Waterfall analysis
Share class management
Board resolution templates

Pros

+ Most affordable 409A option

+ Free cap table included

+ Fast turnaround (7-10 days)

+ Good for simple structures

Cons

- Less brand recognition with auditors

- Simpler methodology than Carta

- Limited to US companies

- Smaller team for complex cases

Aranca

Global valuation advisory for complex structures

Custom pricing (typically $5K-15K per valuation)
Late-stage companies and firms with complex capital structures needing bespoke valuations
409A and ASC 820 valuations
Purchase price allocations (PPA)
Goodwill impairment testing
IP and intangible valuations
Fairness opinions
International valuation standards

Pros

+ Handles complex multi-class structures

+ Global coverage and standards

+ Strong audit defense track record

+ Bespoke methodology per engagement

Cons

- Premium pricing not suited for seed stage

- Longer turnaround (3-4 weeks)

- Requires more GP involvement

- No self-service software component

Scalar

Tech-forward 409A valuations

From $1,500 per 409A
Series A-C startups wanting modern, tech-enabled valuation process
409A valuations
ASC 718 reporting
Cheap stock analysis
Audit defense included
Online portal for data submission
Fast turnaround options

Pros

+ Modern digital-first process

+ Strong audit defense

+ Competitive pricing

+ Quick data collection

Cons

- Newer firm with less track record

- Less useful for pre-revenue companies

- No cap table software included

- Limited to US market

Preferred Return

Boutique 409A for early-stage startups

From $1,200 per 409A
Pre-seed to Series A startups needing simple, affordable valuations
409A valuations
Annual update pricing
Audit defense support
Simple online process
Quick turnaround (5-7 days)
Phone consultation included

Pros

+ Very affordable for early stage

+ Fast turnaround

+ Personal service with phone access

+ Simple process

Cons

- Not suited for complex structures

- Smaller team limits capacity

- Less sophisticated modeling

- No software platform

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Frequently Asked Questions

What is a 409A valuation?

A 409A valuation determines the fair market value (FMV) of a private company's common stock. It is required by the IRS before issuing stock options to employees. Without a valid 409A, employees face potential 20% tax penalties on their option grants under Section 409A of the Internal Revenue Code.

How often do I need a 409A valuation?

At minimum, every 12 months. You also need a new 409A after any material event that could change your company's value — such as a funding round, significant revenue milestone, acquisition offer, or major pivot. Most companies get a new 409A every 6-12 months or after each funding round.

How much does a 409A valuation cost?

Prices range from $990 (Eqvista) to $15,000+ (boutique advisory firms for complex structures). Most Series A-C startups pay $1,500-5,000. The cost is a legitimate business expense and is negligible compared to the tax liability risk of not having one.

How long does a 409A valuation take?

Standard turnaround is 2-3 weeks. Expedited options are available from most providers for an additional fee, typically reducing turnaround to 5-7 business days. The bottleneck is usually the company providing the required financial data, not the valuation firm's analysis.

Can I do my own 409A valuation?

No. The IRS requires that 409A valuations be performed by a qualified, independent appraiser. Self-prepared valuations are not defensible in an audit. Using a recognized provider creates a 'safe harbor' presumption that the valuation is reasonable.