Current Firm
Flex Capital
Investments
3+ companies
Focus
Enterprise, AI
About Auren Hoffman
Auren Hoffman brings an operator-first perspective to venture investing at Flex Capital, having built multiple successful data companies including LiveRamp into a multi-billion-dollar public company, which gives him direct experience with the challenges founders face rather than a traditional finance background. He uses his World of DaaS podcast as a sourcing engine and applies highly structured, tactical frameworks for scaling B2B data companies, combined with decision science principles to reduce bias in his investment process.
Focus Areas
EnterpriseAIDevToolsFintechSaaS
Investment Stage
Pre-Seed
Seed
Series A
Series B+
Notable Investments
Vercel
Flexport
Airbyte