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At a Glance

Check Size
$1M – $10M
Stage
Series A, Series B+
AUM
$100M
Sectors
Enterprise, AI, SaaS
Founded
2018
HQ
Santa Clara, CA

About ServiceNow Ventures

ServiceNow Ventures is the strategic investment arm of ServiceNow, launched in 2018 to accelerate innovation in the workflow automation and digital transformation space. The fund focuses on early to growth-stage companies that can enhance ServiceNow's Now Platform capabilities or expand its ecosystem reach. Their investment strategy emphasizes AI and machine learning companies, robotic process automation solutions, and enterprise workflow technologies that align with ServiceNow's core mission of making work flow better.

Beyond capital, ServiceNow Ventures provides portfolio companies with access to ServiceNow's extensive customer base, technical integration opportunities, and go-to-market support. The team works closely with ServiceNow's product and engineering organizations to identify strategic opportunities and ensure investments create mutual value for both ServiceNow and its portfolio companies.

Investment Thesis

“Investing in companies that are transforming how work gets done through intelligent workflows and automation.”

Firm Type

Corporate venture capitalCorporate parent: ServiceNow

Sector Focus

Investment Stage

Pre-Seed
Seed
Series ASeries B+

Notable Portfolio Companies

EElement AI
LLoom Systems
AAvanade
AAcorio
FFruition Partners
CCrossfuze
JJade Global
TThirdera

Frequently Asked Questions

What stage does ServiceNow Ventures invest at?

ServiceNow Ventures primarily invests at the Series A, Series B+ stages. This means they focus on companies that are scaling their go-to-market after proving product-market fit.

Where is ServiceNow Ventures located?

ServiceNow Ventures is headquartered in Santa Clara, CA. Many of their portfolio companies are also based in this region, though they invest across geographies.

What sectors does ServiceNow Ventures focus on?

ServiceNow Ventures focuses on investments in Enterprise, AI, SaaS. Their portfolio reflects deep expertise and networks within these sectors.

What is ServiceNow Ventures's typical check size?

ServiceNow Ventures's typical investment check size ranges from $1M to $10M. Actual amounts may vary based on the stage, sector, and specific opportunity.

How much does ServiceNow Ventures have under management?

ServiceNow Ventures manages approximately $100M in assets under management (AUM) across their funds.

Fund Operations Resources

Running a fund like ServiceNow Ventures? Independent guides to the software and processes emerging managers use to operate.

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