Hiro Capital
UnclaimedAt a Glance
- Check Size
- $. – $.
- Stage
- Pre-Seed, Seed, Series A, Series B+
- AUM
- $300M
- Sectors
- Aerospace & Defense, Digital Health, Other +2
- Founded
- 2019
- HQ
- London, UK
About Hiro Capital
Hiro Capital has established itself as a distinctive voice in European venture capital through its focus on gaming, digital sports, and the broader digital entertainment ecosystem. The London-based firm, managing approximately $300 million in assets under management, targets companies at the intersection of gaming, sports technology, fitness, and related digital platforms. Founded by partners with deep operational experience in the gaming industry, Hiro Capital differentiates itself by concentrating on sectors where entertainment, technology, and consumer engagement converge.
The firm's portfolio reflects this specialized approach, with investments spanning game development studios, esports infrastructure companies, fitness technology platforms, and digital health applications that gamify user experiences. Hiro Capital's investment strategy extends beyond traditional gaming boundaries to include companies leveraging game mechanics, virtual environments, and digital engagement platforms across various industries. The firm typically writes checks ranging from seed through Series B stages, with particular strength in identifying European gaming and entertainment technology companies before they achieve mainstream recognition.
Their geographic focus encompasses both European markets and selective opportunities in North America, positioning them as a bridge for European gaming companies seeking global expansion. The firm's reputation has grown through successful investments in the rapidly expanding gaming and digital entertainment sectors, which have seen significant growth in valuation and market opportunity over recent years.
Hiro Capital's approach emphasizes backing founders who understand both the technical and cultural aspects of gaming and digital entertainment, recognizing that success in these markets requires deep domain expertise rather than general technology knowledge.
Investment Thesis
“Invests in games, esports, and digital sports companies across Europe and North America. Focuses on the intersection of gaming, sports, and fitness technologies.”
Sector Focus
Investment Stage
Notable Portfolio Companies
Key Team (3)
Luke Alvarez
Founder & Managing General Partner
Cherry Freeman
Founder & General Partner
Ian Livingstone
Founder & General Partner
Fund History
- Since its 2019 founding, Hiro Capital has raised funds totaling approximately $300 million in assets under management.
- The firm's strategy has remained consistently focused on gaming and digital entertainment technologies, rather than expanding into broader technology sectors.
- This specialized approach has allowed Hiro Capital to build concentrated expertise and relationships within their target markets while maintaining focus on their core investment thesis around gaming, sports, and digital entertainment convergence.
Frequently Asked Questions
What stage does Hiro Capital invest at?
Hiro Capital primarily invests at the Pre-Seed, Seed, Series A, Series B+ stages. This means they focus on companies that are at the earliest idea or prototype phase.
Where is Hiro Capital located?
Hiro Capital is headquartered in London, UK. Many of their portfolio companies are also based in this region, though they invest across geographies.
What sectors does Hiro Capital focus on?
Hiro Capital focuses on investments in Aerospace & Defense, Digital Health, Other, Consumer, Fintech. Their portfolio reflects deep expertise and networks within these sectors.
What is Hiro Capital's typical check size?
Hiro Capital's typical investment check size ranges from $. to $.. Actual amounts may vary based on the stage, sector, and specific opportunity.
How much does Hiro Capital have under management?
Hiro Capital manages approximately $300M in assets under management (AUM) across their funds.
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